Global Sales Development Manager
3 days ago
We're looking for a results-driven Global Sales Development Manager to lead the charge for MiQ's programmatic solutions in Hong Kong. As a key member of our sales team, you'll be responsible for developing strategic agency partnerships and driving programmatic revenue growth. By leveraging your expertise in programmatic advertising and agency account management, you'll unlock new opportunities and exceed quarterly targets in Hong Kong's competitive market.
Key Areas of Focus:- Strategic Agency Partnerships
- Establish strong relationships with senior agency leaders (Heads of Programmatic, Trading Desks, Media Directors) to position MiQ as a trusted strategic partner.
- Educate stakeholders on MiQ's proprietary technology, including our self-serve platform, AI-driven optimization, and privacy-compliant data solutions.
- Programmatic Revenue Growth
- Drive adoption of MiQ's programmatic solutions across assigned holding agencies, focusing on GroupM, Publicis, Omnicom, Dentsu, Havas and so on.
- Craft tailored proposals that align with agency/client KPIs, leveraging MiQ's strengths in data integration, audience targeting, and cross-channel measurement.
- Exceed quarterly targets by expanding existing accounts and identifying new opportunities in Hong Kong's competitive market.
- Market Leadership & Insights
- Serve as a programmatic expert, sharing trends (e.g., CTV, cookieless solutions) and insights to differentiate MiQ in agency conversations.
- Partner with MiQ's analytics team to deliver post-campaign insights that prove ROI and fuel long-term agency loyalty.
- Cross-Functional Collaboration
- Work with MiQ's trading, product, and client success teams to ensure seamless campaign execution and innovation.
- Advocate agencies' needs internally to shape product roadmaps and market-specific strategies.
- Brand Ambassadorship
- Represent MiQ at industry events, panels, and agency workshops to amplify our leadership in programmatic advertising.
- Experience:
- 5+ years in programmatic advertising sales or agency account management, with a focus on holding companies (GroupM, Publicis, etc.) in Hong Kong/APAC.
- Proven success selling programmatic solutions (DSPs, PMPs, CTV) and managing multi-million-dollar agency accounts.
- Deep knowledge of the programmatic ecosystem, including ad tech (DSPs/SSPs), data partnerships, and attribution modeling.
- Skills:
- Strong consultative selling skills with the ability to articulate complex programmatic concepts to non-technical stakeholders.
- Proficiency in analyzing campaign performance metrics and translating them into compelling narratives.
- Familiarity with Salesforce, Tableau, or similar tools.
- Certifications (Preferred):
- Google Ads, DV360, Trade Desk Edge Academy, or IAB certifications.
- Education:
- Bachelor's degree in Marketing, Business, or related field.
- Language:
- Fluency in English required; Cantonese or Mandarin proficiency is a plus.
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