Strategic Marketing Lead for Customer Retention
4 days ago
About the Role
Classy Wheeler Limited seeks an experienced Senior Marketing Executive to drive customer loyalty strategies and lead business growth in the telecommunications industry.
About You
You will be responsible for planning and implementing customer retention initiatives, analyzing market trends, and monitoring customer behavior. Your goal is to design and execute marketing campaigns that improve product penetration rates and drive revenue growth.
Your Key Responsibilities
- Develop and implement customer loyalty programs to retain existing customers and increase revenue.
- Analyze market trends, customer behavior, and competitor activity to inform marketing strategies.
- Work closely with internal departments to ensure smooth operation processes and logistics.
- Conduct regular performance reports and suggest improvements to enhance business outcomes.
- Initiate and execute promotional activities to boost new product adoption.
What We Offer
- A competitive salary range of HKD 550,000 - HKD 700,000 per annum, depending on experience.
- A dynamic and supportive work environment with opportunities for career growth.
- A comprehensive benefits package, including medical insurance, retirement plan, and paid time off.
- The chance to work with a leading telecom carrier and IT solutions company, driving innovation and excellence in the industry.
Requirements
- Bachelor's degree in Marketing, Business Administration, or related field.
- At least 2 years of marketing experience, preferably in telecommunications/ICT.
- Excellent data analytical skills and proficiency in MS Office applications.
- Strong communication skills, creativity, and ability to work under pressure.
- Good command of written and spoken English and Cantonese.
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