Strategic Business Development Manager

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China DBS Bank (Hong Kong) Limited Full time
DBS Bank (Hong Kong) Limited Overview

As a leading bank in Asia, DBS Consumer Banking Group is uniquely positioned to help customers achieve their goals and ambitions. With a comprehensive range of products and services, including deposits, investments, insurance, mortgages, credit cards, and personal loans, we strive to provide tailored solutions for every stage of life.

Business Function

This role involves participating in the formulation, coordination, and implementation of strategies to grow debit card profitability. Key responsibilities include planning, developing, and evaluating promotion programs and business plans to meet set goals and performance targets.

Additional duties include contributing to achieving business targets through defining strategies for product optimization, customer experience, and sales promotions. The successful candidate will also develop and maintain partnerships with merchant partners to drive sustainable spending growth while ensuring compliance with relevant regulatory requirements and internal policies.

Responsibilities

• Develop and execute strategies to enhance debit card adoption and spending, customer engagement, and awareness.
• Collaborate with internal and external departments to execute promotion programs and business plans.
• Develop and maintain partnerships with merchant partners to drive sustainable spending growth.
• Conduct market analysis to understand customer behaviors and provide recommendations for follow-up actions.
• Manage and work closely with different sales channels to ensure progression to assigned business targets.
• Propose new card products and marketing campaigns to increase market penetration and monitor program performance.

Requirements

The ideal candidate should possess a degree in Business Administration, Finance, or Marketing. A minimum of 5 years of working experience in banking, preferably in credit or debit cards, is required. Strong communication and interpersonal skills are essential, along with attention to detail and analytical abilities. Experience in online marketing, interactive, and social media exposure is beneficial.

We offer a competitive salary and benefits package, as well as opportunities for professional development and recognition of achievements.

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