Senior Unsecured Lending Acquisition Strategist

8 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China HSBC Full time
About HSBC

HSBC is a global banking and financial services organization with a rich history dating back to 1865. We have a presence in over 80 countries and territories worldwide, serving more than 40 million customers.

Wealth and Personal Banking (WPB) is one of the three main business groups within HSBC, offering a comprehensive range of financial solutions to meet the diverse needs of our clients. Our WPB team is dedicated to delivering exceptional service and creating long-term value for our customers.

About the Role

We are currently seeking a highly motivated and experienced professional to join our team as a Senior Unsecured Lending Acquisition Strategist.

This role will be responsible for formulating and executing strategies to acquire new customers for our unsecured lending products. The successful candidate will work closely with cross-functional teams to drive business growth and improve customer experience.

Key Responsibilities
  1. Develop and implement acquisition strategies to deepen market penetration and grow market share for our unsecured lending products.
  2. Collaborate with marketing teams to design and execute targeted campaigns to boost new card intakes.
  3. Liaise with acquisition channels to ensure smooth execution of marketing programs and achieve target acquisition numbers.
  4. Drive customer journey enhancement through digitization and work with other business units to develop superior end-to-end customer experiences.
  5. Initiate project planning, P&L forecasting, requirement scoping, card scheme negotiation, risk clearance, product commercialization, and coordination with stakeholders to ensure smooth project delivery and achieve business goals.
  6. Support day-to-day business operations, including cost control and monitoring, development of project proposals and management reports, liaison on customer inquiries and complaints, etc.
Requirements
  1. University degree holder, preferably majoring in Business Administration or a related discipline.
  2. Work experience in credit card acquisition is preferred. Experience in digital projects or analytical areas would be a plus.
  3. Strong business acumen and project management skills.
  4. Self-driven with strong drive and positive working attitude.
  5. Excellent analytical and problem-solving skills with critical thinking.
  6. Able to work with stakeholders from various functions and disciplines to drive business outcomes.
  7. Fluent in English with good presentation skills.
Estimated Salary Range: HKD 600,000 - HKD 900,000 per annum
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