Global Lending Marketing Strategist

1 month ago


Hong Kong, Central and Western District, Hong Kong SAR China Amazon Hong Kong Service Company Limited - D41 Full time
About the Role

We are seeking a seasoned Global Lending Marketing Strategist to join our Amazon B2B Payments & Lending team in Hong Kong. This role will play a critical part in driving awareness, adoption, and usage of payment, invoicing, and financing products across China (CN).

Key Responsibilities:
  • Develop go-to-market strategies for CN lending products, collaborating with global marketers to meet WW Amazon Lending program goals.
  • Manage marketing plans, execution, and budget supporting third-party lenders; own quarterly marketing performance reviews.
  • Execute global campaigns to drive awareness and adoption of CN lending products.
  • Analyze marketing channel and campaign performance across markets, customer segments, and lifecycle stages.
  • Collaborate with UX-research and internal teams to deliver results and impact marketing programs.
  • Present complex information to leadership.
About the Team

The Amazon B2B Payments & Lending Marketing team generates awareness, drives adoption, and encourages usage of payment, invoicing, and financing products, while educating customers on product features.

Requirements

To be successful in this role, you should have 6+ years of professional non-internship marketing experience, using data and metrics to drive improvements. You must also have experience building, executing, and scaling cross-functional marketing programs, as well as proficiency in Excel or Tableau.

Preferred Qualifications

Experience with SQL, customer segmentation, profiling, targeting, and communicating results to senior leadership is highly desirable. Familiarity with lending, payments, and financial services marketing is also beneficial.

What We Offer

This role offers a competitive salary, ranging from HKD 800,000 to over HKD 1,200,000 per annum, depending on experience. You will work in a dynamic environment, collaborate with a talented team, and have opportunities to present to senior leadership.



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