Senior Business Development Strategist

7 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China Bank of China Full time
Job Title: Senior Business Development Strategist

Estimated Salary: HKD 450,000 - 600,000 per annum.

About the Role

We are seeking a highly skilled and experienced Senior Business Development Strategist to join our team at Bank of China. As a key member of our business development team, you will be responsible for driving business growth through strategic planning and execution.

Key Responsibilities:
  • KPI Management: Responsible for achieving key performance indicators (KPIs) on credit card interest income, card installment sales volume, interest-bearing accounts receivable balance, and overall credit card accounts receivable balance.
  • Product Strategy: Develop and drive product strategies, promotion offers, product pricing, and new initiatives for card lending products to meet company targets.
  • Sales Channel Management: Manage and enhance various sales channels, including inbound sales teams, outbound sales teams, and digital channels.
  • Digital Initiatives: Drive digital initiatives, including system enhancements and design of e-channel specific incentive programs to increase the contribution of digital channels to overall business.
  • Performance Monitoring: Monitor channel performance, marketing program effectiveness, and stay up-to-date with market trends.
  • Customer Analysis: Conduct portfolio analysis and utilize big data to formulate customer segmentations, enabling precise customer targeting.
  • Cross-Functional Collaboration: Liaise with various departments to optimize business growth.
Requirements:
  • Bachelor's degree or above.
  • More than 3 years' experience in banking/finance, preferably in loan-on-card/unsecured lending.
  • Good command of both written and spoken English and Chinese.
  • Proficient in using English/Chinese word processing tools.


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