Strategic Credit Card Business Development Manager

15 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China Bank Of China (Hong Kong) Limited Full time
Job Description

As a Credit Card Business Manager, you will play a pivotal role in driving the growth and profitability of our credit card business.

Main Responsibilities
  • Acquisition Strategies: Develop and implement effective acquisition strategies to boost credit card sales, working closely with cross-functional teams to achieve set goals and performance targets.
  • Promotion Programs: Design, launch, and evaluate promotion programs, system enhancements, and business plans to drive revenue growth and customer engagement.
  • Product Launches: Collaborate with stakeholders to create and execute product launch plans, including proposal development and procurement for new products and revamps.
  • Business Operations Management: Oversee business operations, including rebate fulfillment, marketing planning with business partners, and customer complaint resolution.
  • Market Analysis: Conduct market analysis to understand customer behaviors and provide recommendations for follow-up actions.
  • Sales Channel Management: Work closely with various sales channels to ensure progress toward assigned business targets.
  • Product Innovation: Propose new card products and marketing campaigns to increase market penetration.
  • Compliance and Budget Management: Ensure compliance with relevant regulatory requirements and manage program budget effectively.
Requirements
  • Degree: Hold a degree in Marketing or Business-related disciplines.
  • Experience: Minimum 3-5 years' experience in marketing/product/customer management functions, preferably with credit card product experience.
  • Skills: Strong business acumen, excellent project management, problem-solving skills, hands-on skills in PowerPoint, strong presentation skills, customer-focused communication, interpersonal skills, ability to work under pressure, and proficiency in spoken and written Chinese (including Mandarin) and English, as well as MS Office applications.


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