Marketing and Business Development Executive

4 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Harvest Personnel Agency Full time
Job Description:

We are seeking a skilled Marketing and Business Development Executive to join our team at Harvest Personnel Agency. As a key member of our marketing department, you will be responsible for developing and executing promotional campaigns that drive business growth and revenue. Your primary focus will be on managing the end-to-end marketing process, from campaign design to post-campaign monitoring.

Responsibilities:
  • Develop and execute promotional campaigns to drive business growth and revenue.
  • Manage the end-to-end marketing process, including campaign design, system specification, marketing collaterals development, campaign logistics, budgeting, gift-fulfilment process, conducting UAT to post-campaign monitoring and support.
  • Support the development of value-added services from partners sourcing, project management, to on-going maintenance and evaluation.
  • Conduct market analysis on value-added services and promotions.
  • Develop marketing collaterals including marketing brochures, product factsheets, launch pack, presentations and other supporting sales materials.
  • Update and maintain the marketing collaterals for all channels in order to meet the latest internal and/or regulatory requirements.
  • Manage the deployment of partnership projects, working closely with product, operation, IT, finance, marketing, customer services, digital teams, legal and compliance teams on service deployment and on-going maintenance to ensure internal alignment.
  • Design and implement analytics to measure the effectiveness of marketing campaigns and value-added services to optimize strategic ROI.


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