Marketing Director
4 weeks ago
Hex Trust is a leading provider of institutional digital asset custody, staking, and markets services. With a strong presence in Hong Kong, Singapore, Dubai, Italy, and Vietnam, we offer a unique opportunity to join a dynamic team and shape the future of the blockchain industry.
Job SummaryWe are seeking a highly experienced Marketing Director to lead our marketing efforts and drive growth, increase brand awareness, and promote our products and services to our target audience. The ideal candidate will have a strong understanding of digital marketing channels and tactics, including SEO, SEM, social media, email marketing, and content marketing.
Key Responsibilities- Develop and execute the overall marketing strategy for Hex Trust, including brand positioning, messaging, and go-to-market plans.
- Collaborate with cross-functional teams to develop and drive marketing campaigns that align with business goals and objectives.
- Lead the development and execution of digital marketing campaigns across various channels, including email, social media, search, display, and content marketing.
- Identify and oversee successful panels and side events at leading industry conferences.
- Analyze and report on marketing campaign performance, using data-driven insights to optimize campaigns and improve ROI.
- Manage the marketing budget and allocate resources effectively to ensure the highest return on investment.
- Build and manage a high-performing marketing team, providing guidance, coaching, and mentorship to team members.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 8+ years of experience in marketing, with at least 2+ years of experience in a leadership role.
- Strong understanding of digital marketing channels and tactics, including SEO, SEM, social media, email marketing, and content marketing.
- Data-driven mindset with the ability to analyze and interpret marketing data to drive decision-making.
- Excellent communication and interpersonal skills, with the ability to build, influence, and maintain relationships with internal and external stakeholders.
- Strong leadership and management skills, with the ability to lead, motivate, and inspire a team of marketing professionals.
- Competitive salaries and bonuses.
- Generous amounts of paid time off, including leave for birthdays, work anniversaries, and mental health.
- Access to corporate discounts and exclusive employer perks.
- Medical and retirement plans.
- Professional learning and development opportunities.
- Elevate your work using cutting-edge technology.
- Fun and friendly office spaces in Hong Kong, Singapore, Dubai, and Vietnam.
- Regular company and social events.
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