Strategic Marketing Director
2 months ago
Job Title: Strategic Marketing Director
Job Summary:
We are seeking a highly skilled Strategic Marketing Director to join our team at China Mobile Hong Kong Co. Ltd. The ideal candidate will have a strong background in marketing and product development, with a proven track record of driving business growth and success.
Key Responsibilities:
- Align customer demands, market trends, and organizational objectives to drive strategic product planning.
- Develop and implement strategic product development plans to ensure the long-term success of CHN products.
- Oversee comprehensive channel strategy, design remuneration frameworks, and optimize channel performance.
- Monitor market trends, collect and analyze competitive intelligence, and provide insights on market dynamics and opportunities.
- Conduct in-depth market research and analysis to identify target segments and develop effective marketing strategies, including product positioning, pricing strategies, and channel distribution.
- Lead the establishment and operation of SLASH youth brand, implement marketing initiatives to enhance market share among the youth demographic.
- Lead and manage team members, including but not limited to KPI monitoring, work quality control, talent performance management, etc.
Requirements:
- Bachelor's degree in Business Administration, Marketing or equivalent disciplines.
- Minimum 5 years of working experience in mid to high end segment, experience in consumer marketing / technology / Telecom industry would be an advantage.
- Familiar with business systems and BOSS is preferred.
- Experience in product planning, customer operation and channel management is preferred.
- Good coordination, project management, multitasking and presentation skills.
Working Conditions:
- 5 days work
- 8 hours/day
Benefits:
- Discretionary Performance bonus
- Meal Allowance
- Life insurance
- Medical insurance
- Education subsidies
- Birthday gift
- Marriage leave
- Birthday leave
- Staff discount
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