Strategic Marketing Director

3 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China China Mobile Hong Kong Co. Ltd. Full time

Job Title: Strategic Marketing Director

Job Summary:

We are seeking a highly skilled Strategic Marketing Director to join our team at China Mobile Hong Kong Co. Ltd. The ideal candidate will have a strong background in marketing and product development, with a proven track record of driving business growth and success.

Key Responsibilities:

  • Align customer demands, market trends, and organizational objectives to drive strategic product planning.
  • Develop and implement strategic product development plans to ensure the long-term success of CHN products.
  • Oversee comprehensive channel strategy, design remuneration frameworks, and optimize channel performance.
  • Monitor market trends, collect and analyze competitive intelligence, and provide insights on market dynamics and opportunities.
  • Conduct in-depth market research and analysis to identify target segments and develop effective marketing strategies, including product positioning, pricing strategies, and channel distribution.
  • Lead the establishment and operation of SLASH youth brand, implement marketing initiatives to enhance market share among the youth demographic.
  • Lead and manage team members, including but not limited to KPI monitoring, work quality control, talent performance management, etc.

Requirements:

  • Bachelor's degree in Business Administration, Marketing or equivalent disciplines.
  • Minimum 5 years of working experience in mid to high end segment, experience in consumer marketing / technology / Telecom industry would be an advantage.
  • Familiar with business systems and BOSS is preferred.
  • Experience in product planning, customer operation and channel management is preferred.
  • Good coordination, project management, multitasking and presentation skills.

Working Conditions:

  • 5 days work
  • 8 hours/day

Benefits:

  • Discretionary Performance bonus
  • Meal Allowance
  • Life insurance
  • Medical insurance
  • Education subsidies
  • Birthday gift
  • Marriage leave
  • Birthday leave
  • Staff discount


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