Digital Customer Experience Manager

2 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full time
Crypto.com is a leading digital asset exchange that requires a skilled Crm MarTech Project Manager to oversee the implementation of customer data platforms (CDP) across retention, acquisition, experimentation, and data visualization tools. The successful candidate will work closely with cross-functional teams to enhance customer experience and retention through strategic CRM initiatives.

In this role, you will be responsible for analysing customer data insights to inform campaigns and initiatives. You will lead the overall CRM function, overseeing project development from start to completion. This includes interfacing with development teams, estimating work efforts, defining milestones, and managing resources. Effective communication of project status, potential bottlenecks, and key deliverables to both internal and external stakeholders is essential.

The ideal candidate has hands-on experience of CDPs in a growth capacity, proficient in API requirements, liquid scripting, and SQL. They should also be able to translate CRM requirements into PRDs, utilize project management tools and methodologies, and possess intrinsic motivation with a can-do attitude.

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