Marketing Director
4 weeks ago
As the Head of Regional Marketing for ETF Business, you will be responsible for designing and executing marketing campaigns to support the growth of our ETF business in Asia. You will work closely with our regional sales team to align marketing plans with business objectives and strategic directions.
Key Responsibilities:
- Develop and execute strategic marketing plans to foster business growth
- Work closely with regional and global stakeholders to identify areas for leverage and synergies
- Lead and plan for client events, sponsorships, and other educational events for regional ETF promotions
- Utilize company tools in digital marketing to enhance client engagements
- Ensure all marketing initiatives and communications are properly controlled, according to internal guidelines and regulatory requirements
Requirements:
- At least 8-10 years of experience in regional marketing function within financial institutions
- Demonstrated ability to work effectively with regional and global stakeholders
- Proven track record in developing and executing strategic marketing plans
- Excellent communication skills in English, Cantonese, and Mandarin
- Collaborative and influential across counterparties, while being independent and proactive
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