Customer Relationship Management Leader
9 hours ago
We are seeking a motivated Senior CRM Executive to join our team. As a key player in our Marketing department, you will play an integral part in collaborating closely with various teams to develop and implement CRM strategies, enhance customer engagement, and lead a small team to support multiple brand partnerships.
Key Responsibilities:- Work closely with the Assistant CRM Manager, Brand, Sales, and Digital teams to ensure campaigns are implemented effectively;
- Support the planning and execution of CRM campaigns, including recruitment, engagement, retention, and reactivation programs;
- Collaborate with the Marketing Team to create personalized communications and offers, developing compelling messages and content to enhance customer engagement;
- Assist in setting up customer journeys using marketing automation tools;
- Monitor campaign performance, consolidate data, and prepare post-campaign reports to provide insights on customer patterns and trends to internal stakeholders;
- Maintain a shared campaign calendar and ensure alignment with the corporate-level contact strategy.
- Degree holder in Business, Marketing, or a similar field with at least 3 years of working experience in the CRM field, preferably in Retail / FMCG industry;
- Proven record in implementing CRM programs, campaign management, and customer lifecycle management;
- Experience working with external agencies, e.g., Creative agencies and external vendors;
- Hands-on experience with CRM / Marketing Automation / BI & visualization tools (e.g., Oracle ORCE, Eloqua, Tableau);
- Customer-centric mindset;
- Strong data analytic skills, capable of interpreting ad performance data and providing improvement recommendations;
- Proactive, detail-minded, and able to work independently in a fast-paced environment;
- Good communication and presentation skills to all levels of stakeholders;
- Self-driven with a can-do attitude and ability to deliver quality output.
- Be part of a forward-thinking company dedicated to health and wellness;
- Engage in pioneering projects that push the boundaries of innovation;
- Opportunities for professional growth and development;
- Flexible working schedule that promotes work-life harmony;
- Casual wear every day;
- Collaborate with a talented and diverse team;
- Exclusive employee discounts on our products and much more.
$60,000 - $80,000 per annum.
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