Senior Brand Protection Specialist, APAC Region

1 month ago

Hong Kong, Central and Western District, Hong Kong SAR China Burberry Limited Full time
Job Overview

We are seeking a highly skilled Senior Counsel to join our team in Hong Kong. As a key member of our brand protection team, you will be responsible for overseeing all anti-counterfeiting, infringement, and other IP enforcement matters throughout Asia Pacific (excluding China).

The ideal candidate will have a strong background in intellectual property law and brand protection, with experience in litigation, managing evidence, and negotiation skills. They will also possess excellent interpersonal and communication skills, as well as the ability to work independently and as part of a team.

About the Role

This is a senior leadership role that requires strategic thinking, problem-solving, and collaboration with cross-functional teams. You will be responsible for implementing Burberry's enforcement strategy in the region, managing a small team, and collaborating closely with the global brand protection team.

The position will suit someone who is passionate about intellectual property law and brand protection, and who will utilize their skills to protect our luxury brand positioning.

Responsibilities
  • Oversee and lead brand protection efforts in the APAC region, acting on a proactive and strategic basis to identify infringers, assess risk, prioritise relevant matters, initiate and respond to potential infringement and counterfeit concerns, while managing external counsel and service providers within allocated budgets.
  • Manage customs and criminal enforcement activities, in HK directly and across APAC, liaising with law enforcement authorities and external counsel, and providing instructions on existing and new matters;
  • Manage all civil enforcement matters in the region, including sending cease and desist letters, negotiating settlements, drafting settlement agreements, and other pre-litigation and litigation activities including litigation strategy;
  • Manage and engage in online enforcement, including working with service providers, industry collaborations and liaising and negotiating with online platforms; initiating UDRPs and civil actions as appropriate;
  • Provide legal advice relating to and in support of the company's anti-counterfeiting and brand protection activities, and ensure compliance with internal policies and protocols;
  • Understand the shifting counterfeit marketplace and continue to evolve and implement the enforcement strategy in response to changing business needs, resources and relevant trends;
  • Lead and develop direct reports to maintain high performance in the execution of enforcement activities across the region;
  • Partner with business stakeholders, forging collaborative relationships across the business to support implementation of business strategies and manage risk;
  • Develop and deliver internal and external training as necessary;
  • Work collaboratively with the global brand protection team to enhance efficacy of enforcement efforts and understanding of global IP issues.
Requirements
  • Ideally a qualified lawyer having experience with a reputable law firm and corporate in-house work, with primary emphasis on intellectual property and/or anti-counterfeiting;
  • Experience with litigation, managing evidence, and negotiation skills;
  • Thoughtful, proactive, with strong attention to detail;
  • Ability to work independently while being a team player, and bringing a positive and pro-active attitude to the workplace;
  • Strong leadership skills and an open and caring attitude;
  • Solid organisational skills and ability to juggle multiple tasks.
What We Offer

Burberry offers a competitive salary range of $220,000 - $300,000 per annum, depending on experience, plus benefits and opportunities for career growth and professional development.

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