Senior Marketing Strategist

6 days ago

Hong Kong, Central and Western District, Hong Kong SAR China WomenTech Network Full time

Job Description

We are seeking a skilled Senior Marketing Strategist to join our team in the APAC region. In this role, you will be responsible for defining, developing, and executing marketing plans that build awareness, generate leads, and nurture existing client relationships for Bloomberg's products and solutions.

About Us

Bloomberg is a global leader in business and financial information, news, and insight. We use innovative technology to deliver trusted data and bring transparency to the financial markets. Our goal is to create meaningful relationships with clients by understanding their needs and delivering outstanding end-to-end support.

Your Role

You will work closely with business partners and internal marketing stakeholders to manage execution of your marketing programs to the highest standards. While the primary remit of this role is the APAC region, you will partner closely with other marketing managers from across the globe, ensuring we are sharing best practices, leveraging overlapping campaigns, and driving a similar narrative.

Key Responsibilities

  • Collaborate with business stakeholders to identify marketing priorities and build supporting campaign execution, from strategic planning to implementation through all functional marketing areas, as well as internal & external agencies.
  • Work closely with regional marketing managers to ensure the solutions/audiences you are responsible for are supported with well-informed and innovative marketing programs that optimally deliver a return on our marketing investment.
  • Run your own workload and prioritize multiple requests from various parts of the business.
  • Become an advocate for the Bloomberg brand to ensure all marketing activities are aligned and support the overall brand.
  • Work across multiple teams to deliver the best results.
  • Adapt, learn quickly, and be resourceful.
  • Be innovative and creative to bring new ideas to the team.

Requirements

To be successful in this role, you will need:

  • 3 to 5 years of experience working as a marketing professional.
  • A good understanding of the financial services market in APAC.
  • Knowledge about key financial organisation types (banks, hedge funds, asset management, etc) and their financial professionals and decision makers (traders, analysts, portfolio managers, etc).
  • Demonstrable ability to partner with the business and internal marketing teams.
  • Strong project management and problem-solving skills with an ability to create project plans and manage through seamless execution.
  • Strong 'hands-on' execution skills with the ability to delivery cross regional marketing strategies.
  • Fluency in Mandarin as this role will cover greater China markets.

What We Offer

We offer a competitive salary range of $120,000 - $180,000 per annum, depending on experience, plus a benefits package including health insurance, retirement plan, and generous paid time off. If you are passionate about marketing and have a drive to succeed, we encourage you to apply for this exciting opportunity.

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