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Broker Engagement and Business Growth Specialist

2 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China China Life Insurance (Overseas) Company Limited Full time
About the Role

The successful candidate will have a proven track record of developing and executing effective marketing strategies to drive business growth in the brokerage channel. You will work closely with our product development and underwriting teams to stay up-to-date on new and existing products, and provide training and support to brokers to enhance their understanding and selling capabilities.

Key Responsibilities
  • Design and execute marketing campaigns to promote products and services to brokers.
  • Build and maintain strong relationships with key brokers and intermediaries to enhance collaboration and loyalty.
  • Utilize CRM tools to track broker interactions and measure the effectiveness of marketing activities.
  • Collaborate with cross-functional teams to ensure all marketing activities comply with regulatory requirements and internal compliance policies.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 2-3 years of experience in marketing, preferably within the insurance or financial services industry.
  • Proven experience working with broker distribution channels or intermediary networks.
  • Excellent communication and interpersonal skills, with the ability to build relationships with brokers and internal stakeholders.
  • Strong analytical and problem-solving skills.
  • Proficiency in digital marketing tools, CRM systems, and data analytics.