ZA | Paid Growth Manager
15 hours ago
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Responsibilities:- Drive business growth (e.g., new acquisition) through paid advertising for invest business units.
- Manage and optimize CPA to meet business targets from invest business units.
- Perform end-to-end funnel analysis and compile meaningful and actionable insights to identify strategic growth marketing opportunities.
- Collaborate cross-functionally to drive the end-to-end process of bringing growth initiatives from concept to launch, including consistent optimization of channel, platform, and acquisition (and reactivation) strategies.
- Oversee campaign executions in compliance with related regulations.
- Bachelor’s degree in finance or a relevant field.
- At least 5 years of relevant experience, preferably in the banking sector.
- Results-oriented with a proven track record of driving business growth.
- Strong analytical and problem-solving skills.
- Excellent communication skills and ability to establish good working relationships with various stakeholders.
Mid-Senior level
Employment Type:Full-time
Job Function:Marketing
Industries:Technology, Information and Internet, and Banking
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