OSOME | Growth Manager

1 week ago

hong kong, Hong Kong SAR China OSOME Full time

We're Osome - an international fintech startup making the lives of entrepreneurs easier. We help thousands of businesses kick admin, accounting and bookkeeping out of their day-to-day, so they can spend more time on what's important to them. We've developed a unique solution that combines SaaS with a human-in-the-loop approach to provide full-fledged services in real-time.

Our team stretches across 5 countries and is composed of 450+ amazing employees, and we’re still growing In 2021 we raised $16m in Series A funding to continue our exponential growth, with ambitious goals and objectives in place for 2022.

To support our ambitious growth plans, we’re looking for smart talents who are excited about joining our young and energetic team, and ready to take on the challenge of a lifetime. Here at Osome, we provide an inclusive and collaborative environment, offering a promising career plan. You can expect to be rewarded for your contribution.

What you'll do:

Go-To-Market Strategy:

  • Conduct market research with GTM strategy for the Chinese market.
  • Collaborate cross-functionally with the product tech team on Chinese market localization projects.
  • Work closely with the sales and product teams to improve conversion rates.
  • Analyze campaigns and data to provide actionable insights for improving acquisition strategies.
  • Identify opportunities for growth and explore new acquisition channels.

Paid Campaign Management:

  • Lead performance marketing team and develop strategies tailored specifically for Chinese market platforms such as WeChat, Xiaohongshu, and Douyin.
  • Launch, manage, and optimize ad campaigns on Google Ads and Meta Ads across multiple regions.
  • Provide creative briefs and collaborate with designers to produce engaging ad assets.

SEO Strategy & Execution:

  • Boost organic traffic for the Chinese market.
  • Develop and implement SEO strategies to improve organic search rankings for targeted keywords.
  • Conduct keyword research, optimize website content, and ensure on-page SEO best practices.
  • Collaborate with the content team to drive SEO-friendly blogs and landing pages.
  • Monitor and report on SEO performance.

KPIs:

  • Lower CPA for the Chinese market.
  • Improve ROI on paid campaigns and overall Chinese market.
  • Increase organic traffic and search rankings for high-priority keywords.
  • Deliver timely, actionable performance reports.
Who you are:
  • At least 6-7 years experience in integrated growth marketing, ideally from an agency or B2B fintech SaaS background.
  • Proven experience with market growth and deep understanding of the Chinese market.
  • Proven experience in managing and optimizing campaigns on Chinese-focused platforms like Xiaohongshu, WeChat, Douyin is a MUST.
  • Proven experience dealing with cross-functional teams, especially product and sales teams, to drive funnel conversion.
  • Strong communication skills in both Mandarin and Cantonese.
  • Strong project management and collaboration skills.
  • Demonstrated success in conceptualizing and executing innovative campaigns that deliver measurable impact.
  • Data-driven mindset with an understanding of marketing analytics.
  • Candidates fluent in Mandarin and Cantonese and proficient in Simplified Chinese are a MUST.
  • Candidates must be proficient in Mandarin, Cantonese and English.
  • Candidates based in Asia with an Asia working timezone is a MUST.
Our Benefits:
  • The opportunity to join a goal-driven startup with big ambitions.
  • An open, inclusive working environment, with founders deeply-rooted in the startup space.
  • An agile working model focused on goals and performance.
  • International environment with diverse culture.
  • Competitive remuneration package.
Equal Opportunity Statement:

At OSOME, creating a culture where individuals of all backgrounds feel comfortable matters. Everyone who applies will receive fair consideration for employment. We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying. We want to ensure that we represent the diversity of talent in the society we live in today.

If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know so that we can support you.

To find out more about Osome, please visit or follow us on Instagram, Facebook and LinkedIn.

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