Global Marketing Lead

5 days ago


Hong Kong, Central and Western District, Hong Kong SAR China JC Executive Search Full time

We are seeking a talented marketing professional to join our client's expanding team. As a Senior Marketing Manager, you will play a key role in driving business growth in the APAC region.

Job Description

This role involves developing and executing marketing strategies that effectively target key markets. You will work closely with digital business and trade sales teams to gather insights from market research and distill them into actionable consumer and trade insights.

Key Responsibilities:

  • Develop and update marketing strategies to effectively target key markets.
  • Collaborate with digital business and trade sales teams to gather insights from market research.
  • Translate market strategy into micro-marketing strategy to activate the growing China markets.
  • Design and implement annual/multiple-year marketing campaigns.

Requirements:

  • Bachelor's Degree in Marketing or related field.
  • At least 12 years of B2C/FMCG marketing experience in sizable organizations.
  • Strong communication skills and analytical mindset.


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