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Blockchain Marketing Specialist

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China CoinEx Global Full time

About CoinEx Global

We are a leading cryptocurrency exchange under the ViaBTC Group.

Our vision is to make cryptocurrency trading accessible to users worldwide.

We achieve this by offering innovative products and services including spot, futures, margin trading, mining, AMM, and CoinEx Dock.

  • Key Responsibilities:
  • Develop and implement international marketing strategies to drive business growth.
  • Lead cross-functional teams in researching and analyzing target markets and developing marketing plans and PR strategies for products and brand activities.
  • Optimize marketing budgets to ensure return on investment and take ownership of marketing results.
  • Design and execute brand schemes such as sponsorships and offline activities to enhance user engagement.
  • Drive team performance and personnel allocation to meet business objectives.
  • Promote our brand through effective overseas social media operations including platform promotion on SNS like Instagram, LinkedIn, and Facebook.