Sales Manager, General Trade(FMCG)
3 days ago
Position Summary:
Our client is a global FMCG brand and is looking for a results-driven Sales Manager to oversee the General Trade channel for their fast-moving consumer goods (FMCG) company. The ideal candidate will have a strong background in sales management, excellent leadership skills, and a proven ability to drive revenue growth through effective channel strategies.
Key Responsibilities:
- Sales Strategy Development: Create and implement sales strategies to achieve revenue targets and increase market share within the General Trade channel.
- Team Leadership: Lead, mentor, and develop a team of sales representatives to ensure high performance and achieve sales objectives.
- Customer Relationship Management: Build and maintain strong relationships with key retailers, distributors, and wholesalers to enhance business opportunities and improve sales performance.
- Market Analysis: Conduct market research and competitor analysis to identify trends, opportunities, and challenges in the General Trade channel.
- Sales Forecasting: Prepare accurate sales forecasts and reports to track performance, monitor progress, and make data-driven decisions.
- Promotional Activities: Collaborate with the marketing team to plan and execute promotional campaigns that drive sales and enhance brand visibility.
- Training and Development: Provide ongoing training and support to the sales team to improve product knowledge, selling skills, and customer service.
- Budget Management: Manage the sales budget effectively, ensuring optimal allocation of resources for maximum ROI.
Qualifications:
- Bachelor's degree in Business Administration, Marketing, or a related field.
- Minimum of 10 years of experience in sales management within the FMCG sector, with a focus on General Trade.
- Proven track record of achieving sales targets and driving business growth.
- Strong leadership and team management skills.
- Excellent negotiation, communication, and interpersonal skills.
- Ability to analyze data and market trends to inform strategic decisions.
- Proficiency in Microsoft Office Suite and CRM software.
What We Offer:
- Competitive salary and performance-based bonuses.
- Comprehensive benefits package, including health insurance and retirement plans.
- Opportunities for professional development and career advancement.
- A dynamic and collaborative work environment within a leading FMCG company.
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