Manager, Campaign and Channels Management

6 months ago


Hong Kong, Hong Kong SAR China HSBC Full time

Some careers shine brighter than others.

If you’re looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

Global Trade and Receivables Finance comprises over 4,500 people across more than 60 countries, helping suppliers and buyers with their export and import finance needs. Trade is where HSBC began in 1865, when we financed commerce between Europe, North America and Asia.

We are currently seeking a high calibre professional to join our team as a Manager, Campaign and Channels Management.

Principal Responsibilities

Reporting to Division Head, Digital Lending and Channels Management, your role and responsibilities will include the followings:

Utilizing expertise as a Subject Matter Expert (“SME”) increase brand recognition and generate revenue through strategic marketing campaigns for digital lending products across online & offline channels Working closely with various internal stakeholders included but not limited to marketing, sales & client coverage team and frontline relationship manager on oversee all aspect of marketing campaigns management from setting campaign objectives, defining targeted channels, and analysing performance matrix Carrying out extensive market research to define and highlight HSBC’s unique propositions against our competitors Requirements Bachelor's degree in business or related field, or equivalent experience Strong Commercial Sense is high desirable Candidates with solid experience and knowledge related to digital lending products is a big plus Proven experience in project & campaign management in both online & offline channels Strong organizational, analytical, negotiation, communication, teamwork and influencing skills Self-starter and able to deliver the project’s timeline with minimal supervision Excellent communication and interpersonal skills with the confidence to work with internal stakeholders and external customers

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