Key Account Marketing Director
3 weeks ago
About King Deux Search & Consulting
">We are a specialized executive search firm that provides bespoke talent solutions across financial services and commerce. Our commitment extends beyond finding the right opportunity for our candidates, striving to leave a lasting legacy that transcends the hiring process.
">Our exceptional clients can be found at https://www.careers-page.com/kingdeux, where you can stay updated on industry news and schedule a career consultation at kingdeux.com.
">Job Title: Key Account Marketing Director | China shopping mall (based in Hong Kong), agency candidates welcome
">This position entails overseeing the offline marketing endeavors for luxury shopping malls in China as part of a major corporation with its main offices located in Hong Kong. The job will be based in Hong Kong, and you will report directly to the Department Head. As a highly proficient individual, you will supervise a team of local experts in a fast-paced and dynamic work setting.
">Main Responsibilities">- ">
- Create comprehensive branding strategies that align with the corporate brand, showcasing your expertise in devising impactful marketing initiatives.">
- Develop integrated marketing and communications strategies, along with actionable plans, to drive business growth and capture market attention.">
- Craft memorable events, festive celebrations, and promotional activities that showcase your exceptional organizational skills and ability to coordinate year-round marketing campaigns.">
- Demonstrate leadership and management capabilities in executing public relations strategies, including media relations, securing media coverage, fostering community relations, and engaging with Key Opinion Leaders (KOLs).">
- Explore marketing opportunities and collaborate with business partners to coordinate joint promotions, driving revenue growth and increasing customer engagement.">
- Take charge of developing thematic and tactical promotions to capture market attention, increase footfall, and effectively manage budgets.">
- Develop and implement strategies to attract and retain Gen Z customers, leveraging your understanding of their preferences and behaviors.">
- Oversee all public relations and publicity activities, event management, and customer relationship management (CRM) to ensure seamless execution and high-quality results.">
- Required to travel to China for business purposes every 1-2 months.">
- ">
- Possess a Bachelor's degree in Business Administration, Marketing, Communications, Creative, or a related field.">
- Hold a minimum of 10 years of marketing experience within prominent corporations, demonstrating your expertise and adaptability in the field.">
- Essential knowledge and prior exposure to the property and retail industry, showcasing your understanding of the sector's nuances and trends.">
- Previous experience in overseeing marketing initiatives aimed at Chinese tourists and executing promotional campaigns for shopping malls in China is highly desirable.">
- Candidates with a background in event agencies or production houses are encouraged to apply, highlighting your transferable skills and experience.">
- Excellent skills in team management and interpersonal communication, ensuring effective collaboration and stakeholder engagement.">
- Proficiency in English, Cantonese, and Mandarin languages, facilitating seamless communication and interaction with diverse stakeholders.">
Salary Range: HK$120,000 - HK$180,000 per annum, depending on experience
">Apply / Refer a Friend
">Interested parties, please send your CV or LinkedIn profile to us. Know somebody who might be interested? Share this job with them. Please note that only shortlisted applicants will be contacted.
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