Senior Account Executive
5 days ago
Burson APAC is a global communications leader that creates value for clients through reputation. With specialized teams, industry-leading technologies, and creative breakthroughs, we help brands and businesses redefine reputation as a competitive advantage, driving success in today's fast-paced market.
The RoleAs a Senior Account Executive, you will play a key role in managing a portfolio of clients and ensuring the successful execution of client activities. You will contribute to Burson's performance by supporting senior team members and leaders in managing client relationships, exceeding client expectations, generating new business, and developing high-performing teams.
Key Responsibilities- Support senior team members in planning and implementing PR initiatives for a group of accounts within time and budget constraints.
- Develop high-quality materials such as press releases, bylines, briefing books, and other communications collateral.
- Maintain relationships with prominent media members within and outside clients' industries, staying current on news that can benefit clients.
- Create professional, actionable client-facing communications, status reports, campaign summary reports, and general account activity reports.
- Participate in new business development, including brainstorming and research.
- Be an effective team player and contribute to an inclusive working environment that welcomes opinions, ideas, and suggestions from all sources.
- Experience or interest in ESG issues is preferred.
- Degree qualifications with at least 2 years of relevant experience in corporate communications/public affairs in a PR agency.
- Great media relations with regional and local media across sectors.
- Experience in dealing with cross-market counterparts is a plus.
- Experience handling regional/international accounts is a plus.
- Excellent written and verbal communication skills in English and Cantonese are essential.
Burson APAC values diversity, equity, and inclusion as strategic imperatives that fuel our future in an industry built on understanding, connecting, and developing relationships. We believe a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue, and cultivating meaningful experiences that drive innovation and creativity.
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Senior Account Executive
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Hong Kong, Central and Western District, Hong Kong SAR China Burson APAC Full time{"title": "Senior Account Executive", "description": "About Burson APACBurson APAC is a global communications leader that helps brands and businesses redefine reputation as a competitive advantage. Our highly specialized teams, industry-leading technologies, and breakthrough creative enable us to deliver brilliant work that drives innovation and...
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