Senior Marketing Associate, Content Specialist

3 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Klook Travel Technology Limited (客路旅遊科技有限公司) (Hong Kong) Full time

About Klook

We are a leading travel technology company that believes in bringing the world closer together through experiences. Our platform offers a wide range of curated quality experiences, from attractions to adventures, museums to cultural tours, and local travel services across 2,300 destinations worldwide.

As a global community of over 1,500 employees, we are passionate about creating memorable experiences for travelers. Our high-performing culture is guided by our core beliefs: Push boundaries, Ask for and give feedback, Take ownership, and Help each other.

We are looking for a talented Senior Marketing Associate to join our Central Content Team. The ideal candidate will have a degree in Marketing, Journalism, or Communications, and 3+ years of experience in content marketing, social media, and SEO. Native Chinese speakers with business-level English skills are preferred.

Key Responsibilities:

  • Plan, create, and update engaging blog content to connect with our target audience and drive traffic generation.
  • Liaise with in-house and freelance resources to produce high-quality and timely content.
  • Optimize blog content using SEO knowledge to ensure search engine optimization.
  • Work closely with the Central Content Team to improve conversion rates and customer journeys.
  • Maintain the content production calendar and project schedules.
  • Support the team on daily operations and ad-hoc blog requests for seasonal campaigns.
  • Monitor the latest content trends and news, and work with the social team to develop rich, engaging, and relevant content.
  • Assist in developing and executing influencer marketing strategies.

Requirements:

  • 3+ years of experience in content marketing, social media, and SEO.
  • Native Chinese speaker with business-level English skills.
  • Exceptional writing and editing skills in Chinese.
  • Knowledge of SEO and keyword tools.
  • Understanding of digital marketing and content strategy.
  • Basic knowledge of photo editing and video editing skills.
  • Interest in the travel industry.
  • Enthusiasm to work in a fast-paced environment.


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