Digital Marketing Strategy Leader

1 month ago


Hong Kong, Central and Western District, Hong Kong SAR China AnyMind Group Full time

About this role

We are seeking an experienced Executive Director of Digital Campaign Management to join our team at AnyMind Group. As a key member of our Account Strategy team, you will be responsible for managing day-to-day operations and working closely with local and regional departments to operationalize, monitor, and troubleshoot digital campaigns across various channels.

Key responsibilities

  • Manage customized reports for clients
  • Support the Account Strategy team in developing partnerships with the Sales team to drive value for our clients
  • Stay up-to-date with product and publisher updates and trends from regional teams and external parties, and provide regular updates to the local team
  • Support Account Managers and Sales in campaign optimization and tracking issues

About you

To succeed in this role, you will need at least 2 years of experience in media and a proven track record of managing digital ad campaigns across display, video, social, mobile, and paid search channels. You should also have experience and knowledge of Google Tag Manager (GTM) and Google Analytics (GA). Additionally, you will need to be rigorous and comfortable with numbers, as well as have excellent knowledge of Excel and PowerPoint. As a team player with good interpersonal skills, you will thrive in an energetic and fast-paced environment.



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