Senior Marketing Leader for Wealth Strategies

6 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China HSBC Full time
Unlocking Market Opportunities in Wealth Management

HSBC is seeking a high-calibre Senior Marketing Manager, Wealth to join our team. As a key player in the development and implementation of marketing plans and programmes, you will be instrumental in promoting cross-continuum wealth propositions of HSBC.

Key Responsibilities:
  • Develop and implement go-to-market strategies to drive awareness, acquisition, and usage of HSBC Premier, Premier Elite, and GPB cross continuum.
  • Formulate marketing strategies to reinforce HSBC's brand and drive deeper understanding and take-up of HSBC wealth products and solutions.
  • Promote HSBC wealth management solutions through paid, owned, and earned media, establishing partnerships where relevant to maximize value.
  • Apply internal and external insights and data points to develop and execute Customer Marketing strategies to achieve business and brand objectives.
Requirements:
  • Extensive consumer marketing experience at a management level, ideally with brand market experience.
  • Strong business acumen and willingness to learn banking industry knowledge.
  • Strong strategic and analytical capability, with hypothetical thinking and making sound judgments.
  • Experienced team leader with strong stakeholders management skills and excellent relationship-building skills.
About HSBC

At HSBC, we're committed to building a culture where all employees are valued, respected, and opinions count. We offer a workplace that fosters continuous professional development, flexible working, and opportunities to grow within an inclusive and diverse environment.

Salary and Benefits

We estimate the salary for this role to be around $120,000 per annum, depending on location and experience. Additionally, you'll enjoy a range of benefits, including competitive salaries, bonuses, and pension schemes.



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