Strategic Marketing Leader

4 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China Manulife Full time
Job Description

Manulife is seeking a highly experienced Strategic Marketing Leader to drive growth and transformation in the marketing organization. As a key member of the leadership team, you will be responsible for developing and executing high-impact strategies to deliver profitable growth and maximize commercial value.

The successful candidate will have a strong background in strategy consulting and/or multinational life insurance companies, with excellent business acumen, communication, and relationship skills. They will also possess exceptional leadership skills, including emotional intelligence, analytical capabilities, and stakeholder management.

Key Responsibilities
  1. Develop and execute high-impact strategies to drive profitable growth and maximize commercial value.
  2. Partner with the Marketing Leadership Team to develop executional roadmaps to deliver on the Annual plan and priorities.
  3. Craft communications frameworks and templates to share progress and monitor performance of marketing programs.
  4. Spearhead development of HK Marketing's growth strategy to maximize commercial value.
  5. Size new growth opportunities and identify priorities and initiatives to execute as go-forward strategy, with defined success metrics across financial and non-financial performances.
  6. Lead teams and squads on high-level net-new strategic priorities and projects stemming from HK marketing and growth strategies.

In partnership with the CMO and Marketing team leaders, integrate and roll out local and regional marketing programs & mandates.

You will oversee strategic finance planning, budgeting, and expense management for financial optimization and commercial return on investment. This includes driving and managing annual strategic budget and planning process with Finance and facilitating dialogue around prioritization of key strategic and transformational initiatives.

As a trusted advisor to the CMO, you will provide guidance on new strategies and marketing changes, and support the CMO in identifying, developing, and retaining top talent to ensure required organizational capabilities and talent are in place to enable execution on strategic goals.

About Manulife

Manulife Financial Corporation is a leading international financial services group that helps people make their decisions easier and lives better. With our global headquarters in Toronto, Canada, we operate as Manulife across our offices in Asia, Canada, and Europe, and primarily as John Hancock in the United States. We provide financial advice, insurance, and wealth and asset management solutions for individuals, groups, and institutions.

Benefits

We offer a competitive salary and benefits packages, a growth trajectory that extends upward and outward, encouraging you to follow your passions and learn new skills. A focus on growing your career path with us, flexible work policies, and strong work-life balance. Professional development and leadership opportunities are also available.

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