Senior Marketing Technology Director

3 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China DBS Bank Full time
Job Title: Vice President, MarTech, Corporate Banking

DBS Bank is seeking a seasoned marketing technology leader to drive strategic initiatives and innovation in our Corporate Banking Group.

Key Responsibilities:
  • Develop and execute the MarTech vision, strategy, and roadmap aligned with business goals.
  • Oversee day-to-day marketing campaign and communications operations, including scheduling and enabling personalized and targeted campaigns.
  • Manage the MarTech team, fostering a culture of collaboration, innovation, and continuous learning.
  • Stay ahead of emerging MarTech and Generative AI trends, tools, and platforms.
  • Collaborate with data and analytics teams to leverage customer data, generate actionable insights, and facilitate data-driven decision-making.
Requirements:
  • Bachelor's degree in Marketing, Business, Information Technology, or a related field. Master's degree preferred.
  • Proven track record of 8+ years in marketing technology leadership roles, with a deep understanding of MarTech landscape, trends, and best practices.
  • Strong experience in selecting, implementing, and optimizing marketing automation platforms, CRM systems, analytics tools, and other MarTech solutions.
  • Excellent leadership, team-building, and people management skills, with the ability to inspire and mentor a diverse team of professionals.
About DBS Bank:

DBS Bank is a leading financial services group in Asia, with a presence in 18 markets. We are committed to building a strong and sustainable business that creates value for our customers, shareholders, and employees.

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