Marketing and Event Coordinator

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Inchcape Full time

Job Summary

We are seeking a highly motivated and organized Marketing and Event Coordinator to join our team at Inchcape. As a key member of our marketing team, you will be responsible for developing and implementing marketing campaigns and events to drive car sales.

Key Responsibilities

  • Develop and implement marketing campaigns and events to drive car sales, including above-the-line and below-the-line activities.
  • Support the running of new car launch events and car shows through event management to executions.
  • Support retail showroom events and tactical promotional activities, working closely with sales support teams to generate traffic and quality leads.
  • Maintain the brand website content and social media pages.
  • Support media test drive activities and prepare marketing materials, including advertising, digital, social media, and retail event logistics support.
  • Work closely with the digital team and media agency to accelerate digital enquiries and conversion to sales.
  • Collect market news and trends to facilitate promotional activity planning.
  • Consolidate reports and monitor expenses as per budget assigned.
  • Assist in any ad-hoc projects as assigned.

Requirements

  • Experience in marketing, digital marketing, or event management, with a background in the automotive industry an advantage.
  • Degree holder in Marketing or related discipline.
  • Good communication skills in both written and spoken English and Chinese.
  • Competent in MS Word, Excel, PowerPoint, and Chinese Word-Processing.
  • Creative and able to stay curious about new marketing approaches and tools.
  • Team player with the ability to drive results and work under pressure.
  • Able to work independently with minimal supervision.
  • Holder of a valid driving license preferred but not required.

Company Overview

Inchcape is a leading global automotive distributor operating in over 40 markets. We partner with top brands to power better mobility today and in the future. Our diverse global team of over 20,000 talented people fosters an inclusive and collaborative culture, championing a brilliant experience for our customers and partners.

What We Offer

At Inchcape, you will unlock your full potential with career opportunities and learning experiences. You'll work with cutting-edge technology, ground-breaking innovation, and forward-thinking colleagues. If you are highly driven with a can-do attitude, and you bring out the best in yourself and others, then join us to power new futures.



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