Head of Communications, APAC

3 days ago


Hong Kong, Hong Kong SAR China Deutsche Bank Full time
Job Description:

Employer: DWS Group

Title: Head of Communications, APAC

Location: Hong Kong

Job Code: #LI-ZL1 #LI-04

About DWS:

Today, markets face a whole new set of pressures - but also a whole lot of opportunity. Opportunity to innovate differently. Opportunity to invest responsibly. And opportunity to make change.
Join us at DWS, and you can be part of an industry-leading firm with a global presence. You can lead ambitious opportunities and shape the future of investing. You can support our clients, local communities, and the environment.

We're looking for creative thinkers and innovators to join us as the world continues to transform. As whole markets change, one thing remains clear; our people always work together to capture the opportunities of tomorrow. That's why we are 'Investors for a new now'.

As investors on behalf of our clients, it is our role to find investment solutions. Ensuring the best possible foundation for our clients' financial future. And in return, we'll give you the support and platform to develop new skills, make an impact and work alongside some of the industry's greatest thought leaders. This is your chance to achieve your goals and lead an extraordinary career.

Team / division overview

DWS Communications, Brand & CSR is committed to strengthening the perception and reputation of DWS as one of the world's premier asset managers. The team produces impactful and engaging content across internal and external channels, with a culture that is marked by performance, productivity, agility, collaboration, and the constant pursuit of improvement.

The team covers media relations, public affairs, social media and owned web channels, internal communications, corporate social responsibility, and brand. It brings together experts in the various professions with a focus on building and maintaining the DWS brand globally. This includes the development and execution of a comprehensive communication and brand strategy, as well as an editorial process focused on seamless and aligned content delivery via various owned, paid and earned channels. Their activities are aligned with the generation of shareholder value, through the contribution to AUM growth, pricing power, market penetration, and the ability to attract and retain exceptional talent.

Role Details

We are looking for a passionate and high-performing communications professional to join our Communications, Brand & CSR function.

The role focuses on external communications and media relations, but also includes brand, content management, internal communications, and reputation management in order to promote our investment management capability across Asia Pacific.

As a Head of Communications in APAC, you will be responsible for:
  • Act as a trusted Communications, Brand & CSR contact point in APAC for all communication needs
  • Working closely together and aligned with the teams central functions, from media relations, to owned channels and brand activities
  • Provide quality functional support to Sales, Investment and Product functions in promoting the investment capability of the firm in APAC through content positioning and repurposing
  • Develop and implement an external communications strategy for APAC in close collaboration with the teams central Chief Editorial Office and the Global Head of External Media
  • Align Communications, Brand & CSR practices in APAC with central and global teams within the Communications, Brand & CSR function
  • Generate communication and brand ideas to promote our brand, capability and achievements in the region
  • Organize and drive the successful delivery of online and offline events for clients, media and staff
  • Play a key part in originating and implementing digitalisation initiatives in APAC aligend with the team's digital transformation agenda
  • Build, manage and upkeep web and social media by working closely with relevant stakeholders across the firm
  • Be the go-to-person for local and regional management and experts regarding all questions of public outreach and positioning
  • Handle media queries as and when required, supported by a PR agency
We are looking for :
  • Graduate with 5-10 years of financial services background and 5+ years of relevant media experience, either as journalist, PR advisor, or corporate spokesperson
  • A team player who believes in collaboration yet independent enough to see through the execution of initiatives, campaigns and programmes
  • Excellent project management and multi-tasking skills to undertake a number of tasks and project concurrently while maintaining a keen eye for detail and a high degree of flexibility
  • A strong sense of responsibility and accountability
  • Confident in communicating with stakeholders at various levels throughout the firm
  • Excellent communication and writing skills in English
  • Established network in journalist community in Hong Kong and good overview of media landscape in Mainland China, Hong Kong, and APAC region
  • Comfortable or familiar with a matrix reporting environment
  • An understanding of the asset management business and our client need
What we'll offer you

At DWS we're serious about diversity, equity and creating an inclusive culture where colleagues can be themselves and it's important to us that you enjoy coming to work - feeling healthy, happy and rewarded. At DWS you'll have access to a range of benefits including, but not limited, to the below:
  • A hybrid working model, allowing for in-office / work from home flexibility, comprehensive leave policy, personal and volunteer days
  • Competitive compensation packages including health and wellbeing benefits
  • Access to best in class trainings, in role development and career progression opportunities
If you require any adjustments or changes to be made to the interview process for any reason including, or related to a disability or long-term health condition, then please contact your recruiter and let them know what assistance you may need. Examples of adjustments include providing a change to the format of the interview, or providing assistance when at the DWS office. This will not affect your application and our recruitment team will discuss options with you.



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