Head of Marketing
2 weeks ago
Direct message the job poster from Nicoll Curtin
Practice Manager - Quant & Tech at Nicoll CurtinMy client, a rapidly growing APAC FinTech, with a formidable reputation in helping people manage their savings, is expanding their presence in Hong Kong with a new hire for a Head of Marketing. A fantastic opportunity to lead the market launch of one of the most exciting FinTech products in Hong Kong, you will report to the APAC CEO and be responsible for the following:
Responsibilities
- Develop and implement the localisation strategy, while defining and implementing customer acquisition strategies ensuring the firm's brand resonates completely with the local market.
- Collaborate with the regional teams and local creative agencies to acclimatise messaging, customer experience and journeys, and ensure content creation across all channels maintains clarity.
- Identify local preferences and shifts in FinTech adoption, tailoring strategies to align accordingly.
- Collaborate with Business, Tech and Product teams in regard to overall experience design ensuring the firm's brand is reflected accordingly.
- Develop referral, incentive, and advocacy programmes related to customer engagement and retention, and optimise media mix across digital, social, outdoor, and partnerships, etc.
- Oversee launch and always-on campaigns, including performance marketing and traditional advertising channels.
- Grow and develop relationships with key local influencers, FinTech advocates, and media to boost brand visibility.
Requirements
- Bachelor's degree in Marketing, Communications or a related field with at least 5 years of experience in brand strategy development.
- Proven experience in maximizing sales, market reach, and community growth and in various marketing channels/strategies, and managing successful PR campaigns, etc.
- In-depth understanding of the Hong Kong market, including consumer behaviour, financial habits, and digital trends
- Solid experience launching and scaling brands in Hong Kong, preferably in FinTech, Banking, Insurance, etc.
- Proven track record working with and managing agencies
- Data-driven, with the ability to translate insights into actionable strategies
- Proven team player/collaborator, comfortable working across teams and geographies.
- Fluency in both English and Cantonese is essential for this role.
Director
Employment typeFull-time
Job functionMarketing and Business Development
IndustriesFinancial Services and Banking
#J-18808-Ljbffr-
Head of Marketing, Promotions
7 days ago
Hong Kong Island, Hong Kong SAR China King Deux Search and Consulting Full timeHead of Marketing, Promotions & Partnerships | Shopping MallA prominent corporation headquartered in Hong Kong, involved in various retail projects across Hong Kong and China, is seeking a highly skilled Head of Marketing, Promotions & Partnerships. This role entails leading the Marketing, Promotions, and Partnerships Team for a large shopping mall in Hong...
-
Head of Integrated Marketing
2 weeks ago
Hong Kong, Central and Western District, Hong Kong SAR China KOS International Limited Full timeHead of Integrated Marketing & Branding (Financial Firm) (66396) Hong Kong Island, Hong Kong Head of Integrated Marketing and Branding (Financial Firm) About the company Our client is a well-established financial firm focusing on retail financial products in Hong Kong. To cope with the recent expansion, they are looking for a Head of Integrated Marketing and...
-
Asia Regional Head of Capital Markets
1 week ago
Hong Kong Island, Hong Kong SAR China TMF Group Full timeJob DescriptionAbout the Role:The North Asia Regional Head is responsible for leading the Capital Markets service line across geographies in North Asia, providing strategic and commercial guidance from a subject matter expert perspective. This role reports to the Market Head of North Asia and supports the regional development and implementation of the CMS...
-
Regional Head of Financial Markets Oversight
5 days ago
Hong Kong Island, Hong Kong SAR China SGS Société Générale de Surveillance SA Full timeSociete Generale is seeking a seasoned professional to fill the role of Regional Head of Capital Markets Surveillance in our Asia-Pacific region. The ideal candidate will have 15 years of experience in managing teams, regulatory surveillance, and data governance.Key Responsibilities:Design and implement surveillance strategy and processesLeverage data-driven...
-
Global Marketing Head
7 days ago
Hong Kong Island, Hong Kong SAR China AHRC Full timeGlobal Marketing Head (Director or Manager Level)On behalf of a fast growing international food manufacturing client, we are searching for a Global Marketing Director or Manager to be based in Hong Kong. The Global Marketing Director / Manager will drive marketing initiatives and activities to build the brand across different key markets.KEY...
-
Head of Marketing, Promotions
6 days ago
Hong Kong, Central and Western District, Hong Kong SAR China King Deux Search and Consulting Full timeHead of Marketing, Promotions & Partnerships | Shopping Mall A prominent corporation headquartered in Hong Kong, involved in various retail projects across Hong Kong and China, is seeking a highly skilled Head of Marketing, Promotions & Partnerships. This role entails leading the Marketing, Promotions, and Partnerships Team for a large shopping mall in Hong...
-
Head of Marketing
2 weeks ago
Hong Kong Island, Hong Kong SAR China Mox Bank Full timeMox is built by and for the ones who aspire to live life to the fullest – we call them Generation Mox The name Mox reflects the endless opportunities we can create, - Mobile eXperience; Money eXperience; Money X (multiplier), eXponential growth, eXploration… it's all up for us to define together.Why MoxEverything at Mox – from our products, features,...
-
Head of Marketing
2 weeks ago
Hong Kong, Central and Western District, Hong Kong SAR China Executive Access Full timeOur client is an international asset manager with a growing business in Asia. They partner closely with insitutional and intermediary clients to provide global investment solutions. To cope with the business growth, they're now adding a new head of marketing to be based in Hong Kong to lead regional marketing initiatives, including product marketing,...
-
Senior Dealer(Head of Southeast Asia)
3 weeks ago
Hong Kong Island, Hong Kong SAR China Bank of China Full timeSenior Dealer (Head of Southeast Asia) Job No.: 492462 Employment Type: Full time Departments: Global Markets Job Functions: Dealing & Trading Responsibilities:Manage Southeast Asian branches' trading business. In charge of the risks/positions/market making business in the Southeast Asia market. Be responsible for supervising, leading, and training the...
-
North Asia Head of Capital Market Services
4 weeks ago
Hong Kong Island, Hong Kong SAR China TMF Group Full timeNorth Asia Head of Capital Market ServicesABOUT TMF GROUPTMF Group is a leading provider of administrative services, helping clients invest and operate safely around the world. As we're a global company with 11,000+ colleagues based in over 125 offices across 87 jurisdictions, we actively seek out people with the talent and potential to flourish at TMF...
-
Head of New Market Development
6 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Levin Human Resources Development Limited Full timeWe are looking for a Head of New Market Development to join our team at Levin Human Resources Development Limited. This is an exciting opportunity for a seasoned professional to drive business growth through new market development and expansion.About the JobIn this role, you will be responsible for identifying and developing new business opportunities in...
-
Head of Growth Marketing
2 weeks ago
Hong Kong Island, Hong Kong SAR China Mox Bank Full timeMox Bank OverviewWe're a digital bank built by and for those who aspire to live life to the fullest – Generation Mox. Our name reflects the endless opportunities we can create – Mobile eXperience, Money eXperience, Money X (multiplier), eXponential growth, eXploration… it's all up for us to define together.Our customers care about data security and...
-
Head of Capital Market Services North Asia
1 week ago
Hong Kong Island, Hong Kong SAR China TMF Group Full timeAbout the CompanyTMF Group is a leading provider of administrative services, helping clients invest and operate safely around the world.We have 11,000+ colleagues based in over 125 offices across 87 jurisdictions, offering job opportunities to a diverse range of people. Our company culture values diversity and inclusivity, creating an environment where...
-
Head of Hong Kong Destination Marketing
8 hours ago
Hong Kong Island, Hong Kong SAR China Hong Kong Tourism Board Full timeHead of Hong Kong Destination MarketingAbout the Role:We are seeking a Head of Hong Kong Destination Marketing to lead our destination marketing initiatives in Mainland China. The successful candidate will be responsible for developing and executing the overall strategy for Mainland China market, ensuring alignment with our business objectives and optimal...
-
Head of Large Market Expansion
3 days ago
Hong Kong Island, Hong Kong SAR China Aon Hewitt Full timeJob SummaryWe are seeking a Head of Large Market Expansion to join our team in Hong Kong. The successful candidate will be responsible for leading the expansion of our business in the large market, driving sales and revenue growth, and delivering business results.The ideal candidate will have native fluency in Mandarin and English, consultative risk...
-
Head of Retail Marketing and Partnerships
2 days ago
Hong Kong, Central and Western District, Hong Kong SAR China King Deux Search and Consulting Full timeOur Company:King Deux Search and Consulting is a leading corporation in Hong Kong, specializing in retail projects across Hong Kong and China.Job Position:We are seeking a seasoned Head of Marketing, Promotions & Partnerships to head the Marketing, Promotions, and Partnerships Team for a prominent shopping mall in Hong Kong.Key Accountabilities:Develop and...
-
Head of Marketing
2 weeks ago
Hong Kong, Central and Western District, Hong Kong SAR China Hang Seng Bank Limited Full timeJob description Marketing Hang Seng's Marketing function is responsible for formulating marketing strategies and implementing marketing initiatives to reinforce the brand of Hang Seng Bank, drive acquisition and usage of the Bank's product and services, strengthen customer loyalty to build long term relationships, and provide internal business units with...
-
Senior Dealer(Head of Southeast Asia)
7 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Bank of China Full timeSenior Dealer (Head of Southeast Asia) Job No.: 492462 Employment Type: Full time Departments: Global Markets Job Functions: Dealing & Trading Responsibilities: Manage Southeast Asian branches' trading business. In charge of the risks/positions/market making business in the Southeast Asia market. Be responsible for supervising, leading, and...
-
Head of Reinsurance Administration
5 days ago
Hong Kong Island, Hong Kong SAR China Reinsurance Group of America, Incorporated Full timeWe are seeking a Head of Reinsurance Administration to lead our reinsurance administration team at Reinsurance Group of America, Incorporated. The ideal candidate will have 10+ years of experience in the insurance sector, with a focus on financial and management reporting, and reinsurance operations.This key position is responsible for the processing and...
-
Head of Trade and Market Risk Management
5 days ago
Hong Kong Island, Hong Kong SAR China SGS Société Générale de Surveillance SA Full timeSociete Generale is seeking a highly motivated and experienced individual to fill the role of Head of Trade and Market Risk Management in our Asia-Pacific region.Responsibilities:Develop and maintain relationships with senior management, business lines, and compliance teamsDesign and implement surveillance strategy and processesLeverage data-driven...