Product Marketing and Partnership Specialist

4 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Harvest Personnel Agency Full time
Job Overview:

As a Product Marketing and Partnership Specialist at Harvest Personnel Agency, you will play a critical role in driving business growth through effective marketing strategies and partnerships. Your responsibilities will include developing and executing promotional campaigns, managing the end-to-end marketing process, and supporting the development of value-added services.

Key Responsibilities:
  • Develop and execute promotional campaigns to drive business growth and revenue.
  • Manage the end-to-end marketing process, including campaign design, system specification, marketing collaterals development, campaign logistics, budgeting, gift-fulfilment process, conducting UAT to post-campaign monitoring and support.
  • Support the development of value-added services from partners sourcing, project management, to on-going maintenance and evaluation.
  • Conduct market analysis on value-added services and promotions.
  • Develop marketing collaterals including marketing brochures, product factsheets, launch pack, presentations and other supporting sales materials.
  • Update and maintain the marketing collaterals for all channels in order to meet the latest internal and/or regulatory requirements.
  • Manage the deployment of partnership projects, working closely with product, operation, IT, finance, marketing, customer services, digital teams, legal and compliance teams on service deployment and on-going maintenance to ensure internal alignment.
  • Design and implement analytics to measure the effectiveness of marketing campaigns and value-added services to optimize strategic ROI.


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