Senior Marketing Executive

4 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China HKT Full time

Job Summary:

We are seeking a highly motivated and experienced Senior Marketing Executive to join our team at HKT. As a key member of our marketing department, you will be responsible for developing and executing comprehensive go-to-market plans for programs and campaigns aimed at the affluent segment.

Key Responsibilities:

  • Develop and execute go-to-market plans for programs and campaigns aimed at the affluent segment.
  • Support the enhancement of UI/UX for digital touchpoints to improve customer engagement and satisfaction.
  • Organize and implement various marketing initiatives, including developing in-store materials, in-base communication, and social media platforms.
  • Collaborate closely with channel partners and various internal and external teams to ensure the seamless execution of marketing programs from conception to completion.
  • Evaluate the effectiveness of marketing programs through detailed data analysis, compile reports, and provide post-program analysis with recommendations for future improvements.

Requirements:

  • Hold a degree in Marketing, Business Administration, or a related field.
  • Possess 1-2 years of relevant experience in the marketing field.
  • Be self-driven and capable of working effectively under tight deadlines.
  • Have strong organizational skills, meticulous attention to detail, and the ability to manage multiple tasks.
  • Exhibit excellent communication and presentation skills.
  • Command a proficient level of both written and spoken English and Chinese.
  • Demonstrate proficiency in MS Office applications, including Word, Excel, and PowerPoint.


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