Senior Digital Marketing Executive

1 month ago


Hong Kong, Central and Western District, Hong Kong SAR China Ovolo Group Full time
Job Title: Senior Digital Marketing Executive

Ovolo Group is seeking a highly skilled Senior Digital Marketing Executive to lead our digital marketing initiatives and CRM strategies across multiple platforms.

Key Responsibilities:
  • Transactional Emails: Ensure confirmation, pre-stay, express check-out, and post-stay emails are optimally set up and effectively communicating with guests.
  • Revenue Add-Ons: Oversee the setup and optimisation of website and post-stay add-ons to increase incremental revenue.
  • Chatbot Administration: Act as the master administrator, managing content and proposing improvements to enhance customer interaction.
  • CRM and Database Acquisition: Lead CRM initiatives, including database segmentation, email automation, and audience personalisation.
  • Digital Marketing: Serve as the primary contact for on-property teams regarding content updates, audit the website for messaging consistency, and collaborate with internal teams and digital agencies to create landing pages and implement UX/UI best practices.
Requirements:
  • Proven experience in digital marketing and CRM strategies.
  • Strong understanding of transactional emails, revenue add-ons, chatbot administration, and CRM initiatives.
  • Excellent communication and project management skills.
  • Ability to work collaboratively with internal teams and external agencies.
What We Offer:
  • A dynamic and creative work environment.
  • Opportunities for career growth and development.
  • A competitive salary and benefits package.
  • The chance to work with a leading hospitality brand.


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