Digital Marketing Manager
4 days ago
We are seeking a highly motivated and experienced Digital Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing, with experience in developing and executing social media campaigns, managing email marketing initiatives, and analyzing campaign performance using data analytics tools.
Responsibilities:
- Develop and execute social media campaigns to engage with customers and increase brand awareness
- Manage email marketing initiatives, including creating and scheduling emails, tracking open rates and click-through rates, and optimizing campaigns for better performance
- Analyze campaign performance using data analytics tools, such as Google Analytics and Adobe Campaign
- Collaborate with the sales team to identify new business opportunities and develop marketing materials to support sales efforts
- Stay up-to-date with the latest trends and best practices in digital marketing
Requirements:
- Degree holder in marketing or related fields
- Minimum 3 years of experience in digital marketing
- Experience with email marketing automation platforms and data analytics tools
- Strong analytical and problem-solving skills
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