Editorial Director, Marketing Strategy
4 weeks ago
We are seeking a highly experienced and skilled professional to lead our marketing strategy and content creation efforts.
The ideal candidate will have a strong background in editorial and content marketing, with a proven track record of success in developing and executing large-scale campaigns.
Key responsibilities will include:
- Developing and implementing a comprehensive marketing strategy that aligns with the company's goals and objectives
- Creating high-quality content that resonates with our target audience and drives engagement
- Collaborating with cross-functional teams to ensure seamless execution and delivery of marketing campaigns
- Staying up-to-date with industry trends and best practices to ensure our content remains relevant and effective
Requirements:
- Bachelor's degree in Communications, Marketing, or Public Relations
- 12+ years of experience in editorial, copywriting, or content marketing
- Proven track record of success in developing and executing large-scale marketing campaigns
- Excellent communication and presentation skills, with proficiency in English and Chinese
- Strong understanding of customer behavior and preferences
- Luxury brand experience preferred
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