Regional Marketing Strategist

4 days ago


Hong Kong Island, Hong Kong SAR China ConnectedGroup Full time

About the Role:

We are seeking a dynamic and experienced Marketing Manager, Regional Markets to lead our marketing initiatives in overseas markets.

As a key member of our team, you will work closely with our local team to achieve business goals by developing and implementing marketing and PR strategies for various international markets.

Key Responsibilities:

  • Create annual marketing plans and manage budgets to ensure strong return on investment.
  • Develop brand messaging and consistency across all channels to enhance visibility.
  • Manage social media campaigns and collaborate with Key Opinion Leaders (KOLs) to drive business growth.
  • Analyse the effectiveness of marketing initiatives and provide insights for improvement.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • At least 3 years of overseas marketing management experience, preferably in the crypto/blockchain, tech, or finance sectors.
  • Strong understanding of digital marketing channels and social media platforms.
  • Proficiency in English and Mandarin is a must.


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