Senior Marketing Manager
4 weeks ago
About the Role
We are seeking a Senior Marketing Manager to drive growth and innovation at Deliveroo. The successful candidate will have a proven track record in delivering brand and business growth through innovative marketing strategies.
Key Responsibilities
- Develop and execute marketing strategies across brand, media, customer acquisition, and retention.
- Collaborate with the Marketing Director and cross-functional teams to deliver best-in-class growth strategies and promotion campaigns.
- Analyse and measure the marketing effectiveness and efficiencies of all ATL and BTL marketing channels.
- Grow the team by assessing skill gaps and ensuring KPIs and OKRs are SMART.
Requirements
- Proven experience in the food delivery/on-demand service category.
- Proven track record in delivering growth across multiple customer segments and launching new verticals.
- Proficiency in data-informed decision making and executing multi-channel ATL and BTL marketing campaigns.
- Minimum 10 years experience in marketing with demonstrated financial results and business impact.
- Fluency in English and Chinese (Cantonese) is a must.
About Deliveroo
At Deliveroo, we believe in the importance of diversity and inclusion. We offer a wide range of benefits and a fast-paced environment that encourages innovation and growth.
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