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Digital Marketing Lead

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China Aqua Restaurant Group Full time

Aqua Restaurant Group is seeking a Digital Communications Manager to join our team. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing strategies that drive brand awareness and customer engagement.

Key Responsibilities
  • Develop and execute digital marketing plans to increase brand visibility and drive online sales
  • Manage social media presence and create engaging content to attract and retain customers
  • Maintain and improve website user experience to enhance customer engagement and conversion rates
  • Monitor industry trends and competitor activity to stay ahead in the market
  • Work closely with cross-functional teams to ensure alignment and successful execution of marketing initiatives
Requirements
  • Proven experience in digital marketing, preferably in a restaurant or hospitality industry
  • Strong understanding of social media platforms and their role in marketing campaigns
  • Ability to analyze data and make informed decisions to optimize marketing strategies
  • Excellent communication and project management skills to lead cross-functional teams
  • College or degree holder in marketing, communications, or related field
  • Good command of spoken and written English and Chinese
We Offer
  • Birthday leave and celebration allowance
  • Employee discount on food and beverages
  • On-job training and opportunities for growth
  • Medical insurance