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Customer Proposition Intern

2 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Bowtie Life Insurance Company Full time
Role Summary

Bowtie's mission is to make insurance good again and our vision is to build a category-defining health insurance company.

As a young and fast-growing company, grooming and learning from the next generation is always our priority. We are looking for interns to join us throughout the year - as a Bowtie intern, you will be treated and work like the rest of the team (no fetching coffee duties), and gain experience in substantive marketing or growth projects.

We also offer return offers for high achievers who share our values

About the Role

We are seeking creative and self-motivated talent to join our customer proposition team. The successful candidate will be responsible for product development, proposition and sales performance.

Key Responsibilities:
  • Produce engaging written and visual content for various customer-facing channels for insurance education and product explanation purposes.
  • Participate in market research, customer interviews and data analysis to understand consumers'/patients' needs and perspectives, market trends, and competitor offerings.
  • Monitor product performance and provide insights to the product team.
  • Create product roadmaps that outline the development and launch of new product propositions.
  • Assist in the development of go-to-market strategies for new product propositions and target segments.
  • Assist in the planning and execution of innovative marketing campaigns/projects, including events or online acquisition campaigns.
  • Collaborate with cross-functional teams, including marketing, sales, design, and engineering, to support the implementation of new and revamped product initiatives.
Internship Duration:

Full-time: 3-6 months

Part-time: 3+ days per week, 3-6 months

About You
  • Currently pursuing or recently graduated with a degree in Business/Marketing/Communications/or related fields.
  • Analytical mind with good business sense and research skills.
  • Self-motivated with the ability to work independently and as part of a team.
  • Strong written and verbal communication skills in both Chinese and English.
  • Experienced in data analysis and reporting; coding skills will be an advantage.
We Offer

Apart from a great learning experience, we also offer:

  • Return offer opportunity
  • Fun, cooperative, and flexible startup culture.
  • Weekly sharing sessions and regular happy-hour gatherings.
  • Flexible working hours.
  • Gain hands-on experience in the marketing field.
  • Work with a supportive and collaborative team.
  • Receive mentorship and guidance from experienced professionals from a fast-growing insurance company.
  • Develop skills in content production, data analysis, and project management.
About Bowtie

We are the first licensed virtual insurer (虛擬保險公司) in Hong Kong.

We believe that insurance is fundamentally good, and we are here to bring the good back through our passionate, innovative, and customer-centric team.

By combining our deep domain expertise and our own proprietary modern technology, we are building one of the most iconic, category-defining health insurance companies in Asia.

As we grow, we're always looking for highly dynamic, hands-on, and passionate talent to join our team. If you are looking for a rewarding career where you will grow together with strong talents from different backgrounds and build products and services that bring a positive impact on the lives of millions of people in Hong Kong/Asia, apply to our opening today

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