Senior Digital Marketing Officer, 12-month contract
6 days ago
Join a leading insurance provider in Asia as a Senior Digital Marketing Officer, where you'll play a pivotal role in driving customer engagement through effective digital marketing campaigns. With a collaborative and dynamic team, you'll work to optimize digital marketing efforts and enhance customer retention. This is a 12-month contract opportunity with the potential for future growth.
Responsibilities- Plan and execute digital engagement and retention campaigns, focusing on customer behavior and lead management.
- Analyze customer data to optimize campaign effectiveness, leveraging testing and performance analysis.
- Coordinate the development of marketing materials and ensure alignment with overall marketing objectives.
- Manage digital platforms and marketing automation tools, ensuring campaigns run smoothly and efficiently.
- Utilize tools like Google Analytics and Tableau to track campaign performance and refine strategies.
- Bachelor's degree in Marketing, Communications, or a related field.
- 2-4 years of experience in CRM, campaign management, and digital marketing.
- Proficiency in marketing automation tools, particularly Salesforce Marketing Cloud.
- Strong analytical skills with experience using tools like Google Analytics and Tableau.
- Independent, proactive, and detail-oriented with a focus on results-driven marketing.
- Competitive salary package.
- 1-month gratuity bonus upon successful completion of the contract.
- Opportunity to work with a dynamic, innovative team in the insurance industry.
- Exposure to cutting-edge marketing tools and platforms for professional development.
- Take your digital marketing career to the next level by joining a fast-paced and exciting industry. Apply now for this fantastic opportunity
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