Digital Account Manager

6 days ago


Hong Kong Island, Hong Kong SAR China Classy Wheeler Limited Full time

Client Description

Greater-China based integrated digital marketing agency

Job Description

Digital Account Manager

Responsibilities

  1. Plan and deliver strategies across different channels such as SEM, Display and Paid Social
  2. Lead digital specialists to execute strategy to reach client goals
  3. Keep track on campaign performance and budget pacing
  4. Analyze campaign performance to develop case studies, best practices and narratives
  5. Explore new opportunities to grow client business and elevate media discussions
  6. Provide professional advice and actionable recommendations to clients
  7. Participate in client pitches and review meetings
  8. Act as primary contact point for key clients
Digital Specialist

Responsibilities

  1. Campaign setup and hands-on operations on Google Ads
  2. Develop search keyword proposal, ad copy writing and long-term search strategies
  3. Analyze campaign performance and derive insights for optimization
  4. Optimize campaigns to reach clients KPIs
  5. Provide professional advice and actionable recommendations to clients
  6. Prepare performance review presentations and reports
  7. Participate in regular review meetings

Job Requirements

Digital Account Manager

Requirements

  1. University degree in business, marketing, advertising, communications, or a related field
  2. 2 - 3 years of digital marketing experience such as SEM, Paid Social or Programmatic Buying. Agency background is preferred.
  3. Experience in China Channels such as Tencent Ads, Baidu or Tik Tok Ads is a plus
  4. Well organized and have strong quantitative/analytical skills
  5. Willing to work in start-up environment
  6. Passionate in Digital Marketing
  7. Fluent written and spoken English and Cantonese is a must.
  8. Proficiency in Word, Excel and PowerPoint
Digital Specialist

Requirements

  1. University degree in business, marketing, advertising, communications, or a related field
  2. 1-2 years of hands-on experience in digital channels as SEM and Google Ads. Agency background is preferred. Fresh graduates also welcomed
  3. Relevant certifications of Google Ads
  4. Well organized and have strong quantitative/analytical skills
  5. Effective communication and problem-solving skills
  6. Willing to work in start-up environment
  7. Passionate in Digital Marketing
  8. Fluent in English and Cantonese.
  9. Proficiency in Word, Excel and PowerPoint
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