Account Management Specialist

5 days ago


Hong Kong Island, Hong Kong SAR China Classy Wheeler Limited Full time

About Us

As a leading integrated digital marketing agency in Greater-China, we strive to deliver innovative solutions that drive business growth for our clients.

Role Overview

Digital Account Manager

Key Responsibilities

  1. Develop and implement cross-channel marketing strategies, focusing on SEM, Display, and Paid Social.
  2. Lead a team of digital experts to execute strategies and achieve client objectives.
  3. Monitor campaign performance and optimize budget allocation.
  4. Analyze campaign data to create actionable insights and recommendations.
  5. Pursue new business opportunities and enhance client relationships.
  6. Provide expert guidance and support to clients.
  7. Participate in pitches and review meetings with clients.
  8. Serve as the primary point of contact for key clients.
Digital Specialist

Key Responsibilities

  1. Setup and manage Google Ads campaigns, handling day-to-day operations.
  2. Design search keyword proposals, ad copywriting, and long-term search strategies.
  3. Analyze campaign performance and identify areas for improvement.
  4. Optimize campaigns to meet client KPIs.
  5. Provide expert advice and recommendations to clients.
  6. Create performance review presentations and reports.
  7. Attend regular review meetings.

Requirements

Digital Account Manager

Requirements

  1. A university degree in business, marketing, advertising, communications, or a related field.
  2. 2-3 years of experience in digital marketing, preferably in SEM, Paid Social, or Programmatic Buying. Agency background is a plus.
  3. Familiarity with China Channels such as Tencent Ads, Baidu, or Tik Tok Ads is advantageous.
  4. Strong organizational skills and analytical abilities.
  5. Ability to work in a start-up environment.
  6. Passion for digital marketing.
  7. Fluency in English and Cantonese is mandatory.
  8. Proficiency in Word, Excel, and PowerPoint.
Digital Specialist

Requirements

  1. A university degree in business, marketing, advertising, communications, or a related field.
  2. 1-2 years of hands-on experience in digital channels, such as SEM and Google Ads. Agency background is preferred. Fresh graduates welcome.
  3. Relevant certifications in Google Ads.
  4. Well-organized and strong analytical skills.
  5. Effective communication and problem-solving skills.
  6. Willingness to work in a start-up environment.
  7. Passion for digital marketing.
  8. Fluency in English and Cantonese.
  9. Proficiency in Word, Excel, and PowerPoint.


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