Digital Marketing Professional
6 days ago
Classy Wheeler Limited
We are a Greater-China based integrated digital marketing agency looking for a talented Digital Account Manager to join our team.
Job Description
Digital Account ManagerResponsibilities
- Develop and execute comprehensive strategies across various digital channels, including SEM, Display, and Paid Social.
- Lead a team of digital specialists to bring the strategy to life and drive client goals.
- Monitor campaign performance and ensure timely budget pacing.
- Analyze campaign metrics to create actionable insights, case studies, and best practices.
- Cultivate new business opportunities and elevate media discussions with clients.
- Offer expert advice and recommendations to clients.
- Participate in pitches and review meetings with clients.
- Serve as the primary point of contact for key clients.
Responsibilities
- Set up and manage campaigns on Google Ads, handling hands-on operations.
- Design search keyword proposals, ad copywriting, and long-term search strategies.
- Analyze campaign performance and derive insights for optimization.
- Optimize campaigns to meet client KPIs.
- Provide expert advice and recommendations to clients.
- Create performance review presentations and reports.
- Attend regular review meetings.
Requirements
Digital Account ManagerRequirements
- A university degree in business, marketing, advertising, communications, or a related field.
- 2-3 years of experience in digital marketing, preferably in SEM, Paid Social, or Programmatic Buying. Agency background is a plus.
- Familiarity with China Channels such as Tencent Ads, Baidu, or Tik Tok Ads is advantageous.
- Strong organizational skills and analytical abilities.
- Ability to work in a start-up environment.
- Passion for digital marketing.
- Fluency in English and Cantonese is mandatory.
- Proficiency in Word, Excel, and PowerPoint.
Requirements
- A university degree in business, marketing, advertising, communications, or a related field.
- 1-2 years of hands-on experience in digital channels, such as SEM and Google Ads. Agency background is preferred. Fresh graduates welcome.
- Relevant certifications in Google Ads.
- Well-organized and strong analytical skills.
- Effective communication and problem-solving skills.
- Willingness to work in a start-up environment.
- Passion for digital marketing.
- Fluency in English and Cantonese.
- Proficiency in Word, Excel, and PowerPoint.
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