Consumer Banking Proposition Manager
1 day ago
About DBS Bank
As a leading bank in Asia, DBS Bank is committed to helping our customers realize their dreams and ambitions. Our consumer banking group offers a full spectrum of products and services to cater to the needs of individuals and businesses.
Job Description
The Business Development Specialist will be responsible for delivering acquisition campaigns through selected channels to drive Treasures customers intake. This includes developing effective communication plans to engage new to bank international Treasures customers and facilitating engagement and product take-up.
Key Accountabilities
- Be the core member to own and develop international Treasures proposition
- Assist in formulating and developing marketing, campaigns, and communications to drive international Treasures customers growth
- Review and examine campaigns/programs efficiency
- Provide regular updates on key competitors' marketing and segment campaigns
- Liaise with related business units, branches, and channels to ensure all marketing campaigns and initiatives are properly deployed
- Establish effective relationships and ensure smooth communication with both internal and external stakeholders
- Ensure smooth implementation of marketing campaigns; operations, workflows, and processes are effective, and adhere to compliance with internal and external guidelines
What We Offer
- Competitive salary and benefits package
- Professional advantages of a dynamic environment that supports development and recognizes achievements
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