Digital Marketing Strategist Global Focus
3 days ago
We're Seeking a Highly Skilled Professional:
- Digital Marketing Strategist: Develop and execute comprehensive digital marketing strategies that drive audience acquisition, engagement, and brand awareness across diverse global markets.
- Performance Marketing Expertise: Leverage data-driven insights to optimize campaigns and enhance ROI. Utilize Google Analytics, Adobe Analytics, and Google Tag Manager for effective tracking and data management.
- Cross-Functional Collaboration: Collaborate closely with internal teams, including Creative, Product, Analytics, and Regional Marketing Leads, to align performance marketing initiatives with brand strategy and key product launches.
Required Skills and Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; an advanced degree is a plus.
- Minimum of 6 years of experience in performance marketing with a strong track record managing campaigns across global markets.
- Fluent in Cantonese, Mandarin, and English (both written and spoken) to facilitate effective communication and collaboration across regions.
- Strong quantitative and analytical skills with a data-driven approach to optimizing campaigns and addressing challenges.
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