Regional Growth Strategist

7 days ago


Hong Kong, Central and Western District, Hong Kong SAR China KuCoin Exchange Full time

KuCoin Exchange is seeking a highly skilled Senior Region Growth Operations Lead to join our team. As a key member of our operations team, you will be responsible for driving user growth and engagement across multiple regions.

Key Responsibilities
  • Comprehensive Regional Growth Framework: Develop and implement region-specific growth strategies that align with KuCoin's global vision.
  • Regional Event Planning and Execution: Support market activities across Europe, Australia, Turkey, the Middle East, and other key regions.
  • Localized Activity Support: Collaborate with regional leads to design activity content that resonates with local cultures and user preferences.
  • User Growth: Drive user acquisition and engagement through innovative event designs and promotional strategies.
User Operations and Data Management
  • Segmented User Operations: Leverage data insights to categorize users and develop tailored operational strategies to improve retention and repurchase rates.
Cross-Department Collaboration and Resource Integration
  • Internal Resource Coordination: Work closely with product, marketing, branding, data, and regional teams to optimize resource allocation.
  • Regional Support: Provide resources and tools to regional marketing teams to ensure alignment between regional execution and headquarters' strategies.
  • Multi-Department Communication: Partner with marketing, design, and technical teams to ensure seamless integration of event pages and reward distribution.


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