Digital Media Specialist

1 month ago


Hong Kong, Central and Western District, Hong Kong SAR China GroupM Full time
Company Overview
GroupM is the world's largest media investment company and part of WPP. With a global presence, we provide innovative solutions for our agencies and clients.

About the Role
We are currently seeking a Digital Media Specialist to join our GroupM Nexus team in Hong Kong SAR. This role will be responsible for executing Search campaigns on major platforms across all GroupM agencies.

Responsibilities
The successful candidate will have the following responsibilities:
• Execute Search campaigns on major platforms (e.g. Google, Microsoft Advertising and any self-service e-Comm platforms) across all GroupM agencies
• Execute Digital Search Marketing activities of established local and global brands across multiple industries
• Provide actionable insights during mid and post campaign reports to improve in-flight optimizations and future campaign brief recommendations
• Attain Google Ads, Search/eCommerce Platform and Analytics certifications
• Any other project or tasks as assigned from time to time

Requirements
To be considered for this role, you should possess the following qualifications and skills:
• Degree in any discipline, major in Marketing information management, business, mathematics would have an advantage
• Experience in Digital Marketing or relevant industry will be advantage (fresh graduates are welcome)
• Good understanding of Martech platforms (CM360, DV360, SA360, GTM, Google Analytic, Facebook, Instagram) will be an advantage
• Proficiency with Microsoft Excel and PowerPoint
• Consistently demonstrate hunger for learning and sharing
• Fluent in written and spoken English, Cantonese & Mandarin
• A collaborative team player and a client-centric individual
• Strong ability to efficiently multi-task across different aspects of the role, an organized and meticulous individual

About Us
GroupM Nexus is the industry's largest community of performance marketing experts designed to drive performance and innovation at scale for GroupM's agencies and clients. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. We offer a competitive salary package and opportunities for career growth and development.

Estimated Salary: HKD 45,000 - 60,000 per month

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