Marketing and Communications Director
2 days ago
Company Overview
King Deux Search & Consulting is a specialized executive search firm offering bespoke talent solutions across financial services and commerce. We are committed to finding the right opportunity for our candidates and leaving a legacy that lives on beyond the hiring process.
Our clients represent exceptional organizations in various industries, including retail and shopping malls. We provide tailored recruitment services to help them find top talent.
Salary: HK$50-75K
Job Description
We are seeking a highly skilled individual to serve as a Marketing and Communications Manager, responsible for managing the marketing and public relations efforts for our prestigious shopping mall in Hong Kong. As a senior manager, you will report directly to the Head of Marketing and lead a small team of professionals in a fast-paced and dynamic working environment.
Responsibilities:
- Lead a small team responsible for executing on-ground events and PR strategies
- Manage relationships with external agencies handling social media and digital marketing initiatives
- Develop and implement comprehensive event calendars and promotional campaigns to drive footfall and enhance the mall's brand image
- Devise effective PR strategies, including media relations, influencer/KOL outreach, and community engagement
- Monitor and analyze marketing performance metrics to optimize campaigns and strategies
- Collaborate cross-functionally with leasing, operations, and other departments to ensure a cohesive tenant and customer experience
- Manage marketing budgets and ensure efficient allocation of resources
- Stay up-to-date with industry trends and emerging best practices to continuously innovate the mall's marketing approach
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field
- 8-10 years of experience in a similar role within the retail/shopping mall industry
- Candidates from PR/integrated marketing communications agencies are highly encouraged to apply
- Proven track record in planning and executing successful marketing communications campaigns and events
- Strong project management and team leadership skills
- Excellent communication and presentation abilities, with confidence to liaise with internal and external stakeholders
- Proficiency in data analysis and performance reporting
- Fluency in English, Cantonese, and Mandarin
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